Mindi Linscombe is the Founder and Owner of Something New: Bridal & Formalwear, the most reviewed bridal shop in the world, and the visionary behind Bridal Owner Success Solutions (BOSS). With 17 years of industry expertise, Mindi has served over 15,000 brides with store lifetime sales exceeding $40 million.

Leaving this presentation your audience will:

•Discover how to increase conversion rates from 30% to 70% through The Relationship Runway

•Recognize the importance of pre-visit engagement in creating a seamless in-store experience

•Learn innovative lead generation strategies beyond traditional methods

•Understand how to alleviate pressure on stylists by owning the customer journey

•Gain actionable insights to build a brand that fosters trust and loyalty